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Sizzle Reel: Google Partnerships Marketing

To celebrate a year of deliverables with Google's Partnerships Marketing team under Google Ads, my agency team wanted to compile the work into a highlight reel to share with the clients to generate excitement for another year ahead of us.

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Roles

Concept Development | Creative Direction | Pre-Production | Project Management

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EXECUTION

The concept for the reel leaned into the uniquely different branding styles of each of the partnership brands we had supported over the year, and used our own agency's brand look and feel to have a consistent set of elements throughout the video. I drove the creative direction for the storyboards, as well as art direction through the motion design production process.

The video was shared with our clients at Google at the turn of the year which generated a lot of buzz internally. They shared it with other Google teams, spreading the word about the quality of our work, and it inspired them to submit more briefs in Q1 and 2 of the following year.

Sarah Alberg | Creative Director & Graphic Designer | Branding Services | Located in California

© 2024 All work by Sarah Alberg. Not for use without permission.

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